RedefinedWeb

Branding & Design

Build a clear, consistent and professional identity across your brand and digital presence.

Brand strategy, identity and creative direction, carried consistently into your website, content and campaigns.

Talk about your brand

  • Branding

    Who you are, who you’re for, and how you say it.

    • Brand strategy and positioning
    • Brand identity and visual identity
    • Brand naming, where relevant
    • Brand messaging
    • Brand guidelines
    • Brand refreshes and rebranding

  • Design

    The visual work that carries the brand into everything people see.

    • Logo and visual identity design
    • Marketing collateral, brochures and digital materials
    • Digital campaign, social media and advertising creative
    • Presentation design
    • Website visual direction
    • Creative direction and art direction

Not separate from digital

A brand is only as strong as the places people meet it

We design the identity with the website, content and campaigns already in mind, then carry it into each of them, so customers recognise you whether they find you on search, on social or on your own site.

  1. Brand
  2. Design
  3. Website
  4. Content
  5. Marketing

Packages

Where branding fits

Who you work with

The design team

Melissa, art director and motion designer at RedefinedWeb

Melissa

Art director, motion & graphic designer

Over 7 years turning ideas into visuals that feel clear, thoughtful, and engaging — across art direction, branding, motion design, illustration, social content, print, and digital campaigns.

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Melissa is an art director, motion designer, and graphic designer with over 7 years of experience turning ideas into visuals that feel clear, thoughtful, and engaging. She works across art direction, branding, motion design, illustration, social content, print, and digital campaigns.

What she enjoys most is taking a brief, understanding what it really needs, and finding the right creative direction to bring it to life.

Over the years, she has worked with different brands and industries on everything from visual identities and campaigns to animation, presentations, reports, and social media content.

She likes experimenting with different styles, tools, and ways of working, while keeping the final result simple, intentional, and true to the project.

  • Art direction for branding and digital campaigns
  • Motion design, animation, and illustrated storytelling
  • Social, print, and presentation design systems
  • Creative direction from brief to finished visual
Jimmy, product designer at RedefinedWeb

Jimmy

Product designer

Over 3 years designing complex, user-centered products across mobile apps, web apps, dashboards, and SaaS — including a social platform with 400,000+ downloads across MENA.

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Jimmy is a UX/UI designer with over 3 years of experience creating end-to-end digital products across web, mobile, SaaS, and dashboards. With a background in engineering and customer support, he combines structured problem-solving with a deep understanding of user needs and technical constraints.

He leads the design process from research to high-fidelity interfaces, aligning user needs with business goals to deliver measurable impact. He believes great products balance usability, creativity, and visual appeal to create intuitive, scalable experiences.

Jimmy primarily designs in Figma, with working knowledge of WordPress and page builders like Elementor and WPBakery, and integrates AI tools into his workflow to accelerate research and enhance design efficiency.

  • End-to-end product design for web, mobile, dashboards, and SaaS
  • User research, flows, wireframes, and high-fidelity UI
  • Aligning usability with business goals and technical constraints
  • Figma-first delivery with AI-assisted research and design workflows

Next step

Starting a brand, or refreshing one?

Tell us where the business is heading, and we’ll propose the brand work and how it carries into your website and marketing.

Get a proposalCompare all packages